Kiosk Study
Kiosk
Case Study
What is a
Kiosk? A kiosk is defined as being a small open front cube that sells
newspapers, refreshments, tickets, etc. It is also a place in public that
provides a place to display information or advertisements and are usually in
the form of an interactive touchscreen. I have searched far and wide across the
web to bring a few retail kiosks that I think are interesting.
This is a robotic kiosk called TeaBOT
it allows customers to choose their blend of loose teas. The customer can use
either the touchscreen or their phones to create what they want. Then the
machine produces the tea within minutes. So the necessary components of this
kiosk is that the touchscreen works and that the tea is stocked and there is
power to operate. I think the wood chosen reflects the brand they are going for
with which is earthy. I think this is innovative especially since more people these
days are more into tea and not a lot of people have time to go and pick it out
at a store so this provides a quick option. I think that it could be put in many
places such as college campuses, hotels, lounges and even outside.
This coffee kiosk really embodies what they are selling
there which is coffee. I think that the use of shape in this design gets its
message across to the customers. I like
how it is located on a street and appears to be small enough for only one
person to work. The window gives the customer and the barista a chance to
interact and order their drink. So the window is the place where interactions
are going to happen unless people are friendly and talk in line. It seems as
though it is is small enough to be moved anywhere however it will always be a
coffee stand due to its unique shape.
This stand is located in the LAX airport and I chose it because
of the bright green canopy. It caught my eye when scrolling through pictures
and so I figured if you were walking by it you would also stop and admire it. The
interactions take place at the counter where the customer is selecting the food
they want. The lighting does play a roll in this stand because the base is lit
up at the bottom to help draw the viewer away from the windows above to the counter
where they would order.
This macaroon kiosk located in a mall is very simple small stand.
I like how the use of color is with the logo and then the macaroon is what add
a rainbow of color to the stand. It seems like the shiny white allows it to be
a cleaner station. The customer would b interacting with the retailer when picking
out the food. I think it embraces the brand because the focal point is the
macaroons and nothing else is really takin away from that. I would defiantly go
to this if there was one in our local mall.
This self serve kiosk is very interesting. It is filled with
different makeup products by benefit and you just use it like a vending
machine. All the actions between the customer and machine are done over a touch
screen. The shape resembles that of a ice-cream truck so the company might be
trying to spark excitement from your youth when you see the display of items.
Nice start, Erin. Continue to work on polishing your writing with spell check and pay attention to the post layout. I'm happy you now have photos, but can you remove those little question marks?
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